Showing posts with tag:

UPP

gap intelligence Extends Expertise to Price Enforcement with Lookout

- Identify MAP and UPP violations with accuracy, evidence, and ease -

SAN DIEGO – January 2, 2019 – gap intelligence, a values-led market research firm focused on the information technology, consumer electronics, and home appliance industries is excited to announce Lookout, a new research service to help manufacturers track and ...

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MAP Policy vs. The ‘Invisible Hand’

Minimum Advertised Price (MAP) policies have been used by manufacturers and brands for years, but in the last decade their importance and their prevalence have grown dramatically. Part of this is thanks to the Supreme Court decision in 2007 (Leegin v. PSKS), which provided the legal framework that supports the case for enforcement of MAP ...

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