Showing posts with tag:

smartphone market

4K Product Magic in the Air

Recently picked up a new TV for 2018? Great work! Research shows that early months of the year are indeed the best time to purchase that new TV, and gap intelligence lists Super Bowl season among the year’s most strategic times for TV purchasing (Super Bowl-timed ads for TVs up 6% on-year!). Noting that gap intelligence’s latest ...

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Navigating Your Next Smartphone Purchase? The Answer May Be Written in the Stars

If there’s one thing I’ve learned about the smartphone market while working at gap intelligence, it’s that it’s confusing. When Apple recently acknowledged that its older-generation iPhones do, in fact, slow down over time due to battery issues, I was admittedly faced with a personal dilemma… Do I throw down the ...

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