GpetersonGary Peterson


A GAP INTELLIGENCE BLOG

Why Lookout? PC Fax, That’s Why.

Way back when dinosaurs roamed the earth and I was working as a fax machine analyst, I would spend one week a month arm wrestling my arch nemesis: The Computer Shopper. The Computer Shopper was a mail-order catalog the size of a phone book, hundreds of pages thick, and each page was a product showcase of a single mail-order reseller who took ...

Readmore

We Did Great in 2018

Companies tend to age similarly to people. Start-up companies are newborns and can’t survive without the help and support of others. As toddlers, a company can stand on two-feet, feed itself, and make lots of mistakes along the way. As a 15 year old company, gap intelligence is much like me when I was an incoming high school freshman - a ...

Readmore

We Paid it Forward

When I started gap intelligence back in 2003, my passion was to build a company that made a concerted effort to give back to our community. I was inspired by values-led companies such as Ben & Jerry’s Ice Cream, The Container Store, and Whole Foods that put people and giving ahead of shareholders and profits. In many ways, a ...

Readmore

gap intelligence Dashboard: Yes You Can!

Last November, we added a pair of new applications to our online Dashboard platform. The two new applications, called “Cards”, serve as simple, efficient, and fast resources for our clients to make our Product Placement and Promotions data come to life. With the addition of our new Advertisement Share and Product Presence Cards, our ...

Readmore

Do Great in Two Zero One Eight

As the parent of a 3-year old boy and 2-year old girl, I often hear the phrase “The days are long and the years go quick” and the very same can be said for the parent of a 15-year old company. Like you, my day calendar is packed with meetings, phone calls, tasks, and projects, and after 365 of those days, I lifted my head and ...

Readmore